Our Story

Welcome to Froglet Toys!  

Froglet Toys started in 2021 when my little boy was just turning two years old, and has since grown into a business which I'm very proud of.  My son is my inspiration for the business and I only sell products which I know that he would love.  In fact, he tests many of the toys that the site offers and plays a very important role in providing feedback. 

My main aim when choosing products to sell, is to find toys which will inspire imaginations and promote learning through play.  I have three other main criteria for product selection: sustainability and eco-friendly credentials, high quality craftsmanship and value for money.   

I have tried to limit plastic where possible in both products and packaging.  

Toys play such a huge role in children's learning and development and I'm passionate about great toys which are beautifully made and built to last. 

You will find both traditional and more contemporary toys within the collections.  

I support many small and eco-friendly producers and search out the very best products for your little ones to enjoy.

Thank you for supporting my small business and please follow me on social media for details of new products and offers